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Every page on resonatelabs.co in one place, grouped by topic. Start with the fundamentals, jump to the engine you care about, see what an engagement actually delivers, or find the starting point that fits your role.

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The fastest paths to working with Resonate Labs, plus the proof behind the work.

  • Resonate Labs home — what we do and how the GEO program works, end to end
  • Free AI Visibility Snapshot — a free, fast diagnostic of how AI engines currently describe your category and your company
  • Pricing — a single $850 AI Visibility Crawl (visibility report, action plan, and the exact fixes, fully self-serve), or a 3-pack ($2,295) or 6-pack ($4,080) of prepaid credits for re-crawls
  • The Insynctive case study — a B2B HRIS platform from 1.3% to 12× more visible in six weeks, on the same matched 150-query set
  • Work With Us — white-label GEO for agencies and consultancies
  • Done-With-You GEO — a forward-deployed engineer builds the GEO execution system inside your team, so you own the capability rather than rent a retainer

GEO fundamentals

What Generative Engine Optimization is, why it matters, and where its limits are.

  • What GEO is — making your company legible to AI search engines so you appear, accurately, in the answers they generate for buyers
  • GEO vs SEO — the same web, a different scoreboard, and where AEO, AI SEO, and LLMO fit
  • The Business Case for GEO — the metrics that matter, the SEO-to-GEO budget reallocation argument, and how to estimate the numbers for your board
  • The Limits of GEO — the honest counterweight: what the field genuinely can't prove yet, and why it's still worth investing now
  • Why a Site That Ranks on Google Can Be Invisible to AI — the technical reasons a high-ranking page never gets cited, and the requirements that get a site read by AI
  • The GEO White Paper v5.0 — the state-of-the-field report on why AI visibility is becoming a B2B publishing operations discipline
  • Does GEO Actually Work? — the evidence and the honest limits: it reliably changes whether AI engines cite you, often within weeks; the revenue claim is directional
  • Does GEO Help SEO? — optimizing for AI answers lifts traditional search more than the reverse, and why being cited inside an AI Overview earns more clicks, not fewer
  • How B2B Buyers Research Vendors With AI — buyers ask AI who the vendors are before they visit a site or talk to sales, and the named options make the shortlist
  • How AI Is Changing B2B Buying — discovery is leaving the search box, buyers self-serve most of the shortlist before sales, and agent-led purchasing is coming
  • Why Your Competitors Show Up in AI Search and You Don't — AI names whoever it can read, quote, and corroborate on the buyer's question, not the better company
  • Is Your Brand Visible in AI Search? — a step-by-step self-check: ask ChatGPT, Claude, Gemini, and Perplexity the questions your buyers ask, and see whether you're named, described wrong, or absent
  • Switching From Your SEO Agency to GEO — how to move from an SEO retainer to GEO without going dark on Google: what carries over, and what's newly in scope

Show up in AI answers

The work that earns and protects your place in AI answers: why each engine cites differently, how to structure content AI will quote, and how to fix what AI gets wrong about you.

How we run GEO

The methodology behind the work: how we measure, how queries are built, and how we audit technical readiness.

Sample deliverables

What you actually receive in an engagement, shown with illustrative data and annotated walkthroughs.

  • Sample Foundation Review — the first deliverable of every audit: the category, personas, buying stages, and competitive set you approve before anything is measured
  • Sample GEO Visibility Report — what the monthly deliverable looks like, with illustrative data and an annotated walkthrough
  • Sample GEO Action Plan — how the report's gaps become prioritized work, sorted into three layers plus off-domain and sequenced dependency-first

Compare GEO vendors

How the GEO vendor landscape breaks down: who runs the work, who only measures it, and how to choose.

GEO by role

Same problem, different anxiety. These starting points by role route to the right place depending on what you own.

  • Starting points by role — the hub: find the path that matches what you own
  • GEO for Executives — for the CEO, CMO, or founder weighing the investment: is it real, can you prove the ROI, and how to pick a proven partner
  • GEO for Marketing Leaders — whether AI search is why organic is sliding, how an AI audit differs from an SEO audit, and choosing a partner
  • GEO for Demand Gen Teams — how to measure AI search visibility, report it, and run it as a program
  • GEO for Digital Marketing Leads — why crawlers can't see you, what gets content cited, and tools versus agencies
  • GEO for Content Leaders — why your content ranks but isn't cited, and how to tell real GEO from rebranded SEO
  • GEO for Agencies — add an AI-visibility deliverable to your service line without staffing GEO, supplementing the work you already do

GEO by category

Generative Engine Optimization applied to a specific B2B category: how companies in each vertical get cited when their buyers ask AI, and where to start.

You can't see how AI describes you to buyers.

Let's start there. A free 30-minute conversation to understand where you are, what you want to change, and how we can help.

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